project brief
Recognizing that a summer camp brochure needs to appeal as much to the parents as the children, for this project I worked with the Emerald City team to lean into nostalgia. I restyled their sumer camp photos to have a vintage feel, as if the parents were looking at photos from their own childhood. I also convinced them to move from a portrait to landscape layout for this brochure to allow for double-page photo spreads to show off the fun kids had in their classes and camps and provide a canvas for quotes from the parents.
